Recent Posts

August 2012

Reasons To Sell Your Gold

By Lindsey Pfund August 30, 2012

Don’t Hold Your Gold

You have a ton of old jewelry sitting around collecting dust but you are not sure what to do with it. Did you know you could get cash for it? Any of your unwanted valuables Prlanta Jewelry & Loans will buy and give you cash on-the-spot. Selling your gold has never been faster or easier than now and here are a few reasons why you should sell.

Holiday Season is right around the corner.

With the holiday season ringing in, you may be trying to figure out where you can get some extra cash. With a suffering economy, being able to sell your unwanted valuables will expand your holiday shopping budget.  Use that money to get the gifts you really want and take advantage of all the SALES to even pamper yourself a little.

Selling is fast and easy.

Prlanta Jewelry & Loans makes selling your gold hassle free. We provide a friendly environment in which our diamond experts work with you to give you the best deal for your valuables. All exchanges are done confidentially. We give you INSTANT CASH and 110% guarantee to give you the most for your gold. You must be at least 18 years old to sell to Prlanta Jewelry & Loans and must provide a valid I.D.

Your gold is of no use to you.

Whether it is out of style, a painful reminder of someone, only one earring from a set, or inherited jewelry you are never going to use don’t let it go to waste sitting around. Bring your unwanted valuables into the store and Prlanta will give you a FREE appraisal- No appointment necessary.

For more details on our cash for gold and jewelry trade in programs, click here.

Custom & Designer Engagement Rings- Largest Selection in Troy, Mich.

By Lindsey Pfund August 17, 2012

More and more couples are deciding to custom design their rings instead of purchasing one right off the shelf. This way, the ring becomes more personal and one-of-a-kind just like your relationship.  

To choose the perfect ring you must first find the perfect jeweler. Prlanta Fine Jewelry has been in the business for over 40 years, so you can be confident in choosing us to help you pick out your ideal engagement ring. We specialize in creating beautifully crafted custom diamond rings. It is also important that you learn about the different metals, setting options, carat, color, clarity, and cut of the diamond before gearing up for a customized ring. We have skilled designers who will work diligently with you to transform your custom engagement ring ideas into a reality.

If creating a custom designed ring isn’t for you, we have the largest selection of diamond engagement rings available in Troy, Michigan. We offer a variety of settings that you can add your own personal touch to, ranging from simple designs to very elaborate ones. Some people decide to avoid customizing all together and prefer choosing from designers-completed pieces, such as Zeghani.

Zeghani is a European engagement collection which is glamorous yet timeless. Created with attention to detail, Zeghani jewelry is very distinctive and sophisticated. This collection is for those women that would like the luxurious fashion-forward look at an affordable price. If you appreciate good quality and intricate designs, you will love choosing one of Zeghani’s engagement rings.

At Prlanta, our friendly team is here to serve and help you create a ring that you will cherish forever. Whether it is creating a whole design from scratch or choosing from our wide selection, Prlanta can help make your day even more special with a ring that represents your everlasting love.


Prlanta Fine Jewelry and Timepieces has been serving the Troy, Birmingham, Royal Oak, and Rochester Hills areas for over 40 years. To shop our extensive collection of designer bridal jewelry, click here, or visit our store in Troy.